Amelia Gray and Gabbriette Clarify the False Feud—and Their Real Beauty Philosophies

At first glance, it’s easy to understand why some corners of the modeling world have spent years trying to pit Amelia Gray and Gabbriette against each other. The two occupy similar cultural real estate: young, it-girl models with devoted fan bases and red-carpet credibility. But spend even five minutes with them, and the supposed rivalry dissolves entirely. When I meet them at Gray’s midcentury home in the Hollywood Hills, what becomes clear is not competition, but two women operating from entirely different beauty playbooks—and thriving because of it.

The Rumors That Never Made Sense

The narrative started around 2017 or 2018, when both women were photographed with variations of the same general aesthetic. Fans began constructing a story: one had copied the other. This mythology gained such traction that both Gray and Gabbriette found themselves bewildered by the insinuation. “We showed up to a shoot, and our friend Loftjet, who was doing the makeup, was like, ‘Are you stupid? This is the whole narrative,” Gabbriette recalls. But the magazine feature that sparked the comparison hadn’t been born from rivalry or theft—it was simply two models in the same production.

How They Actually Met

The two didn’t even know each other when the rumors started building. About four months into what Gabbriette describes as the “nasty” phase of the narrative, they finally encountered each other at a dinner. “We were like, ‘Do we hate each other because the internet says we do? We don’t even know each other!’ So we laughed it off,” she says. Gray, who was 25 at the time of this interview, approached the moment with characteristic honesty. “I was so confused,” she recalls. “Like, ‘Oh, fuck, have I been copying this girl and completely stealing her steez?’” Her mother, Lisa Rinna, had raised her with a simple directive: own who you are. So Gray apologized on the spot, and from that moment forward, the supposed feud became a genuine friendship.

Entirely Different Beauty Philosophies

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Amelia’s Skincare Obsession

Gray describes herself as “high-maintenance to be low-maintenance”—a philosophy that manifests entirely in her skincare regimen, not her daily makeup application. On the day we meet, her face is clear of makeup except for a pimple patch. Her casual uniform consists of FreeCity sweatpants starting at $195 and a simple tee, echoing the aesthetic her mother favors in her own social media presence. But beneath that effortless exterior lies a meticulously researched approach to skin. She’s a devoted user of regenerative injectable treatments, particularly platelet-rich fibrin (PRF), and has incorporated the hyaluronic acid microdroplet injectable Skinvive into her lip care regimen for hydration. At 25 and standing 5’9”, her rangy frame is topped with the signature furry brows that have become her calling card.

Gabbriette’s Studied Minimalism

Gabbriette, 29 and 5’4″, presents the inverse approach. Her look is studiously curated: pale skin, pencil-thin eyebrows, and frosted lips are her signature elements. When Gray describes their dynamic, she captures it precisely: “Gabbriette is always put together. I could never. This bitch is wearing jeans on the plane!” Gabbriette’s social nature—she loves going out to dinner and drinks with friends on weekends—requires a makeup routine that works across multiple settings. Yet when it comes to invasive procedures, she’s far more cautious than Gray. She stopped getting Botox because she fears passing out from the needles, a revelation that surprises many who assume her polished appearance reflects aggressive dermatological intervention. She has not had buccal fat removal, despite speculation, and while she’s considered lip procedures, her reluctance to visit doctors regularly keeps her from pursuing them.

How Their Signature Eyebrows Happened—By Accident and Design

Amelia’s Bleached Brows

Gray’s iconic bleached eyebrows weren’t a carefully orchestrated branding choice—they were a happy accident that happened to change her career trajectory. “I had bleached eyebrows back then. I did it for a shoot and it ended up being the only thing that would get me booked in the beginning of my career. It got me signed,” she explains. That single shoot detail became her visual currency in the industry, a recognition that her mother, Lisa Rinna, had long understood: sometimes the weird thing is the thing that works.

Gabbriette’s Intentional Thin Brows

Gabbriette’s transformation came from a different place entirely—a window moment in 2017 or 2018 when she was watching Never Been Kissed with Drew Barrymore and scrolling through images of Angelina Jolie and Penélope Cruz. “I said, ‘What is missing from the makeup that I like doing? It’s the fucking eyebrows,’” she recalls. She grabbed her mother’s tweezers and plucked them aggressively in natural window light. “I didn’t hold back. My mom fucking loved it.” That impulsive decision became the defining feature of her public image, a deliberate departure from the fuller brow trends of the era.

Mothers, Medicine, and Beauty Philosophies

Lisa Rinna’s Unconventional Wisdom

Gray’s relationship with cosmetic procedures stems directly from her upbringing. Lisa Rinna, who had silicone implants in her lips and has been a public figure navigating beauty standards for decades, never told her daughter no. Instead, she taught her to examine her own choices without judgment. When Gray was 16 and hated her nose, she went to her mother asking for a rhinoplasty. Rather than dismiss the request, Rinna reframed it: “If that’s something that you want to do, you need to decide that on your own and you need to understand and make that decision for yourself.” Gray had the surgery, and she describes it as life-changing. Now, as a young woman in an industry obsessed with appearance, she grapples with the contradiction: “Half of me thinks, Why would you change what God gave you? But then the other half of me is like, I have one fucking life to live.”

The Chicana Aesthetic and Self-Definition

Gabbriette’s beauty perspective is rooted in a different set of family narratives and cultural discovery. Growing up in Laguna Beach, she felt her version of beauty conformed to California standards. “I was the only Hispanic girl in my grade… it felt like I was the only one,” she says. That changed when she started attending shows in Los Angeles at age 16, discovering Burger Records and the goth aesthetic within Chicana culture. “When I first came to LA, I was so grateful for it. I got really into the old-car culture, and into the cholo scene. This felt like a part of me that I hadn’t explored.” She’s been vocal about her identity, noting that while she didn’t grow up speaking Spanish and people sometimes question whether she’s “Mexican enough,” she goes to Mexico every summer to visit her grandmother. Her beauty choices reflect this synthesis of heritage and personal discovery.

Professional Respect Over Competition

When asked if their management teams had ever advised them not to work together, the response from both was unequivocal: no. And more importantly, neither feels threatened by the other’s success. Gray has emphasized that Gabbriette operates on a “completely different spectrum” as a model—taller, more runway-focused, bringing an “insane, Gisele-type editorial” quality to her work. Gabbriette returns the observation, noting that because they bring such different things to the table, they’re unlikely to compete for the same jobs. “And that’s what’s so beautiful about it, is that there’s no threat,” Gray says. “I want Gabbriette to get the job and I know she wants me to get the job.” This mutual support culminated when Gabbriette married The 1975 singer Matty Healy in July, a moment Gray fully supported.

The Makeup Ambassadorships That Define Their Aesthetics

Their product affiliations underscore their different beauty visions. Gabbriette is an ambassador for MAC Cosmetics, and her signature look can be recreated with M·A·Cximal Silky Matte 12HR Wear Lipstick in “You Wouldn’t Get It” and Brushstroke 24-Hour Liner in Brushstroke—products that deliver the precision and polish her aesthetic demands. Gray, meanwhile, is an ambassador for YSL Beauty, and her approach draws from the brand’s Rouge Pur Couture Satin Lipstick in “Unshy Cacao” and La Laque Couture Nail Polish in “Noir Primitif.” These partnerships aren’t arbitrary; they reflect where each woman’s actual beauty philosophy aligns with a brand’s values.

Beauty as Self-Expression, Not Obligation

When asked whether her relationship with beauty has gotten healthier over her career, Gray points to the distinction between her private self and her professional persona. “I am so down to create when I’m on set. I was never the type that would go out of my way and try a new look, but when I’m Amelia the Model, I’ll do anything to get the photo,” she says. That separation has taught her something valuable: the flexibility of identity and the power of experimentation within defined contexts. Gabbriette’s evolution has been toward greater self-knowledge rather than greater experimentation. “With beauty, I know who I am,” she explains. She used to overhaul her entire wardrobe with each new haircut between ages 12 and 21, but now, in her late twenties, she’s settled into a clearer sense of what works for her. “I want to be me, but more refined,” she says. “But I’m also too carefree—I don’t want to go to the doctor.” That contradiction—the desire for refinement coupled with the resistance to invasive procedures—feels authentically human in a way that the original copycat narrative never did.